After years toiling away in secret on a car project, Apple Inc. Chief Executive Officer Tim Cook has for the first time elaborated on the company’s plans in the automotive market.
“We’re focusing on autonomous systems,” Cook said in a June 5 interview on Bloomberg Television that amounted to his most detailed comments yet on Apple’s automotive plans. “It’s a core technology that we view as very important.”
A strange turn of events, I just don’t see Apple being a supplier of parts or software. The market will be huge when all cars transition to electric self driving pods (iPods, please?) so maybe Apple feels the market is too large to ignore.